Creative Operations Manager, Planning + Resourcing

Location: United States of America

State/Province/City: California

City: Los Angeles

Business Unit: Store Support Centre (SSC)

Description & Requirements

who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

about this team

The Global Brand Creative Operations team is a partner to the Brand Creative team and is tasked with enabling best-in-class brand storytelling and creative experiences.

This team owns operationalizing the creative process to deliver creative campaigns and initiatives.

This role is responsible for Planning & Resourcing all work on behalf of the Global Brand Creative Organization.

a day in the life: what you’ll do

The Manager, Creative Operations, Planning is responsible for all operational plans related to creative resourcing for internal and external creatives and agency partners. They partner with multiple areas of the business to understand all asks and ensure appropriate teams are cast and assigned. They will implement processes for the team, supporting a culture of excellence and the values of the creative team.

Responsibilities include, but not limited to:

  • Own project intake and studio planning & resourcing. Specifically responsible for delivering scenarios against the Brand Marketing calendars for how the creative organization can deliver the work. Develops all cost estimates, manages freelance recruitment and contracts & owns agency sourcing, contract negotiations and partner on-boarding.
  • Own and lead the Creative Operating Model for the Planning team; gather feedback and continually optimize.
  • Act as the liaison and key contact for cross functional partners (Brand Management, Brand Operations, Digital, Product, Community, Social, Styling, Casting)
  • Support definition of Global resourcing standards, tools and reporting frameworks. Responsible for resourcing inputs into project management software. This role owns related efficiency models, resourcing escalations, risk management and reporting/hours tracking.
  • Support development of a robust & aligned on Global agency & freelance roster across art direction, design, copy editorial, digital, and motion editing, in addition to styling and casting and creative operations.
  • Oversee Global creative resources to ensure right creative talent is in place to execute against business initiatives (both internal & agency partners) – incl. monitor/adjust due to scope and timing shifts.
  • Owns creative capacity mapping and escalates risks to Creative Operations Director
  • Agency and freelance on-boarding, process and co-owners of creative agency relationships and mgmt. (in partnership with Studio teams)
  • Manage freelance business on behalf of Brand Creative Studio (source, manage freelance, secure and manage contracts and payments, tech set up). Must develop and scale talent list, agency and creative partner pipelines and expand the diversity of our creative teams.
  • Support development of Annual Operating Plan against marketing calendar and Brand Creative priorities
  • Own day to day budget management including tracking within FP&A systems/Coupa and freelancers.


  • 8+ years of direct experience in creative teams for large retail e-commerce or creative agency/production experience specific to the apparel/footwear industry
  • Management experience of teams with 2+ people
  • Experience working with external creative and production partners
  • Positive approach to problem solving through analytical thinking and operational efficacy
  • Ability to prioritize multiple projects and tasks, with project changes, and reliably meet deadlines
  • A genuine passion for brand creative and creative operations; track record instilling operational excellence for a creative team
  • Must be a self-starter, critical thinker, team player, thrives working in a fast-paced entrepreneurial environment, organized, detail oriented, collaborative, and flexible
  • Strong sense of ownership and accountability.

must haves
  • Acknowledge the presence of choice in every moment and take personal responsibility for your life.
  • Possess an entrepreneurial spirit and continuously innovate to achieve great results. 
  • Communicate with honesty and kindness and create the space for others to do the same. 
  • Lead with courage, knowing the possibility of greatness is bigger than the fear of failure. 
  • Foster connection by putting people first and building trusting relationships. 
  • Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.
Additional Notes
Immigration support is potentially available for this role. 

Compensation and Benefits Package 
lululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and team performance. The typical hiring range for this position is from $103,500 - 135,900annually; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program, subject to program eligibility requirements.   

At lululemon, investing in our people is a top priority. We believe that when life works, work works. We strive to be the place where inclusive leaders come to develop and enable all to be well. Recognizing our teams for their performance and dedication, other components of our total rewards offerings include support of career development, wellbeing, and personal growth:
  • Extended health and dental benefits, and mental health plans 
  • Paid time off 
  • Savings and retirement plan matching 
  • Generous employee discount 
  • Fitness & yoga classes 
  • Parenthood top-up 
  • Extensive catalog of development course offerings 
  • People networks, mentorship programs, and leadership series (to name a few) 
Note: The incentive programs, benefits, and perks have certain eligibility requirements. The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice.

workplace arrangement

This role is classified as Hybrid under our SSC Workplace Policy:  


In-person collaboration is important, and much of the role can be performed remotely. Work is performed onsite at least 3 days per week.