Ubicació: United Kingdom
Estat/Província/Ciutat: London
Ciutat: London
Unitat de negoci: Store Support Centre (SSC)
Tipus de dedicació: Full-time
Manager, In-Store Experience Program
Description & Requirements
About this role
Reporting to the Senior Manager, Retail Brand Experience (RBE), the Manager, In Store Marketing (ISM) leads lululemon’s global and regional campaign executions, and in-store product and communication strategies in EMEA. This role is responsible for ISM strategy, leading a team to ensure we have a strong brand presence across our retail fleet. They work in close collaboration with the Global ISM team to bring global strategies to life, whilst supporting regional activations, revenue and sell-through targets.
Responsibilities
- Develop in store marketing plans to powerfully deliver brand and product storytelling, remaining consistent with the overall creative direction and visual merchandising strategy.
- Leverage our store real estate and guest touchpoints, including windows, signage, lightboxes and brand screens, leading all in store creative planning, development and installation.
- Enrol key partners, leaders and retail teams in upcoming campaign, brand and product storytelling executions, through strong proposals and clear VM guidelines.
- Manage EMEA ISM calendar, working closely with the regional and global teams to ensure campaigns align across both regional channels and other regions.
- Own the in-store signage programme, ensuring alignment with global strategies.
- Work closely with Store Design to ensure that existing and new stores have all necessary touchpoints in store to powerfully execute ISM initiatives.
- Regularly spend time in stores to learn how campaigns, and brand and product in store marketing are working in stores, gaining feedback for future executions.
- Highly aware of in store marketing trends within the retail space, regularly attending tradeshows and visiting key retail spaces.
Team leadership
- Lead, manage and develop a high-performing team.
- Annual budget management – planning and accountability.
Experience
- 5-10 years of relevant experience as a visual space creator and team manager, ideally for a premium, purpose-led, global business with a challenger brand mentality.
- Demonstrable experience creating impact in retail spaces on guest experience and sales using innovative ideas without compromising brand equity.
- People and team leadership.
- Degree level education preferred.
- 3D visualisation a bonus.
Who you are
- Uniquely you – we value difference and want you to as well
- Obsessed with visual strategy and execution and in tune with best practices, trends and the competition.
- A creative problem solver who relishes the innovative and new.
- Works well within a team and loves working in a fast-paced environment on several projects at once.
- Practises self-awareness has a natural curiosity and takes an active interest in personal development and sharing knowledge.
- Appreciates the value of exercise or movement.
- Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
Only those applicants under consideration will be contacted. Please accept our utmost appreciation for your interest. Lululemon is an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, color, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth and related medical conditions or any other classification protected by federal, state or provincial and local laws and ordinances. Reasonable accommodation is available for qualified individuals with disabilities, upon request. This Equal Employment Opportunity policy applies to all practices relating to recruitment and hiring, compensation, benefits, discipline, transfer, termination and all other terms and conditions of employment. While management is primarily responsible for seeing that Lululemon equal employment opportunity policies are implemented, you share in the responsibility for assuring that, by your personal actions, the policies are effective.
lululemon is committed to providing reasonable accommodation to applicants with disabilities. If you would like someone from our team to contact you for individualized support, email us ataccommodations@lululemon.com. In your email, please include the position title, the location of the position and the nature of your request.