Région: Japon
État/Province/Ville: Tokyo
Ville: Tokyo
Unité commerciale: Centre d’assistance aux magasins
Type d'heure: Temps plein
Community Specialist
Description et exigences
Who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
About this team
Attract, Engage, Capture – Japan Community Specialist is responsible for leading the team that pioneers brand advocacy in new markets and strengthens brand resonance in existing markets by driving brand awareness and building relationships. Community Specialist is a people and industry leader whom defines, creates and executes an integrated national community strategy through an innovative mix of traditional marketing and grassroots community building. This leader is accountable for understanding how lululemon creates authentic and scalable connection points and amplifies key brand moments across Japan.
A day in the life
- Community Specialist is responsible for pioneering future community growth building concepts and overarching strategy in collaboration with business stakeholders. Key objective in driving new/existing market growth and expansions.
- A day to day partner to Brand Japan and store teams ensuring an aligned 18month Brand and Community calendar is reflective of what is happening in Japan and is specifically crafted to support the business objectives of the retail stores.
- Oversee Japan Community strategy, development, and execution of the Ambassador/Collective pipeline, Retail Community and Product Seeding, NSO’s, Here to Be Program, and experiences. Always standing on strategies and KPI’s, make sure that the all plans are focused on guest acquisition, guest retention, traffic driving overall business growth.
- Developing the store community teams to create community pipeline.
- Track and measure impact of local tactics and reactive actions (including storytelling, partnerships, guest sentiment, awareness/buzz and traffic) to articulate the results of our local community work
Qualifications:
- Bachelor’s degree in marketing or business-related field and 5+ years' experience in the marketing field
- You make connections with your community easily and effortlessly and thrive on building relationships
- Strong pipeline to create impact to elevate this market to next level
- Strategic thinker who has delivered results through execution • Great presenter to enroll all the stakeholders to create best decision
- Motivation creator to drive the teams to work together for bigger impact
- Proven ability to negotiate, influence and collaborate with other key decision makers in a complex matrix environment
- Consumer experience with a youthful, cutting edge, influential brand
- Proven experience developing and driving digital initiatives from inception to execution
- Excellent managerial skills, with a reputation for being flexible, energetic, hardworking, inspirational, enthusiastic
Must haves:
- Acknowledges the presence of choice in every moment and takes personal responsibility for their life.
- Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
- Communicates with honesty and kindness, and creates the space for others to do the same.
- Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Fosters connection by putting people first and building trusting relationships.
- Integrates fun and joy as a way of being and working, aka doesn’t take themselves too seriously.
At lululemon, we care for and invest in the whole person – body, mind, spirit. Our total rewards program is designed to support you in achieving your goals and focus on the things you love. In addition to competitive base pay and a team-based bonus program, we also offer paid time off, generous employee discounts, fitness/yoga classes, parenthood top up program and personal and professional development programs.
Note: availability of these benefits and perks may be subject to your location & employment type and may have certain eligibility requirements. The Company reserves the right to alter these benefits and perks in whole or in part at any time without advance notice.
Learn more about what it's like working for lululemon in our Asia-Pacific markets:
Only those applicants under consideration will be contacted. Please accept our utmost appreciation for your interest. Lululemon is an Equal Employment Opportunity employer. Employment decisions are based on merit and business needs, and not on race, color, creed, age, sex, gender, sexual orientation, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth and related medical conditions or any other classification protected by federal, state or provincial and local laws and ordinances. Reasonable accommodation is available for qualified individuals with disabilities, upon request. This Equal Employment Opportunity policy applies to all practices relating to recruitment and hiring, compensation, benefits, discipline, transfer, termination and all other terms and conditions of employment. While management is primarily responsible for seeing that Lululemon equal employment opportunity policies are implemented, you share in the responsibility for assuring that, by your personal actions, the policies are effective.
lululemon s’engage à fournir des accommodements raisonnables pour les candidats avec un handicap. Si vous souhaitez qu’un membre de notre équipe communique avec vous pour un soutien personnalisé, écrivez-nous à accommodations@lululemon.com. In your email, please include the position title, the location of the position and the nature of your request.